Targeted email and LinkedIn outreach campaigns built around procurement cycles and trade-lane data. We identify the right buyers per lane and segment, then run measured, multi-touch sequences with full sender-reputation management.
Outbound works when it's targeted, researched, and paced sustainably. We build small high-fit lists per lane and segment, write sequences specific to your buyers' procurement context, and manage sender-reputation infrastructure to keep deliverability high over time.
We define your target importer profile down to volume, lane, HTS code, and decision-maker title.
Industry-data sourcing for your target lanes and verticals, with multi-step cleaning to remove forwarders listed as consignees, shell entities, and inactive accounts.
Dedicated sending domains, warmed appropriately, with ongoing deliverability monitoring to protect your primary domain reputation.
Manual outreach with structured cadence and high-touch personalization. Designed to protect sender account reputation while building genuine connections.
Multi-step cadence per ICP segment, written by our content team with industry context and procurement-cycle awareness.
Reply review, A/B testing on subject lines, and sequence refinement. Weekly working session with your sales lead.
| Generic cold tools | In-house SDR | Logistics Marketing | |
|---|---|---|---|
| Monthly cost | $5K + tools | $7.5K ($90K/yr) | $4K retainer |
| Time to first meeting | Week 4-6 (random) | Week 8-10 | Week 4-6 |
| Vertical expertise | None | Trained on the job | 10+ yrs in freight |
| Domain reputation | At risk (mass sending) | Your main domain | 3 separate warmed domains |
| List sourcing | You bring lists | Sales Nav (generic) | BL data → cleaned to ~120 |
| Lead quality | Spray and pray | Variable | Lane-targeted ICP |
120-200 cleaned contacts per lane is typical. Larger lists tend to dilute personalization and reduce reply rates.
Industry-average reply rates for cold B2B outreach run 1-3%. With proper targeting and personalization, well-executed campaigns typically reach 8-14% positive reply rates.
Outbound campaigns run on separate sending domains, never your primary corporate domain. Your main domain reputation is protected throughout.
Our team writes the sequences; you approve before launch. We incorporate your specific voice and operational context while maintaining deliverability best practices.
HubSpot, Pipedrive, Salesforce, Apollo, Close, and most major sales platforms. We work within your existing stack rather than introducing new tools unnecessarily.
Schedule a 30-minute consultation. We'll review your current outbound situation and propose a structured approach.
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